Silvia joined FREE NOW in 2020 to support the strategic transition from a pure ride-hailing provider to the leading Mobility-as-a-Service platform in Europe. In her role, she is responsible for integrating mobility operators into the FREE NOW platforms to achieve the goal of comprehensive multimodality. With her, we talked about the conscious decision to become a multimodal platform:
- What’s behind the strategy to become Europe’s super mobility app to get from A to B?
- What’s the business model of FREE NOW?
- How do you differentiate from Bolt, Uber, Cabify or SIXT?
- What's the size and scale of FREE NOW?
- Who are the partners and what are their characteristics?
- What is next in the FREE NOW universe?